7 Best Tableau Alternatives in the Market


The need for data analysis tools has become increasingly critical in today's data-driven world. The abundance of digital information generated from various sources has created a massive pool of raw data. However, handling and interpreting these vast amounts of data manually is nearly impossible. So, to analyze and interpret this data analytics/business intelligence software is used.  

What is Tableau and Its Benefits?  


Tableau is a powerful and widely used data integration and data visualization tool that allows users to analyze, visualize, and share complex data interactively and intuitively. It gained popularity in the field of data visualization for several reasons:

1. Drag-and-Drop Intuitive User Interface: 

Tableau, a business intelligence solution offers an easy-to-use drag-and-drop interface, making it accessible to both technical and non-technical users. 

tableau drag and drop user interface

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2. Interact with Visualizations with Just a Click: 

Tableau provides a wide range of visualization options including charts, graphs, maps, and dashboards that can be easily customized and interacted with as compared with other BI tools in the space. Users can explore their data dynamically by filtering, drilling down, or changing parameters in real time. 

Tableau Visulization

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3. Advanced Analytics Capabilities for EDA:  

Apart from visualizations, Tableau offers advanced analytics features such as statistical calculations, forecasting models, clustering algorithms, and trend analysis. These capabilities allow users to gain deeper insights from their data.

4. Easy Collaboration and Sharing of Dashboards:  

Tableau allows users to publish and share their visualizations through the Tableau Server or Tableau Public platform. This capability makes it easier for business users and organizations to collaborate on projects and share their findings with a wider audience 

5. Active Community of Potential Users:  

The popularity of Tableau is further enhanced by its active community of users who contribute knowledge through forums, blogs, tutorials, and user groups. This support network helps users troubleshoot issues, learn new techniques, and stay updated with the latest developments. 

Need for Tableau Alternatives: Tableau Limitations

The need for Tableau alternatives arises due to factors such as cost concerns, complex interface, limited collaboration features, connectivity limitations, scalability challenges with large datasets, and limited customization options. Let us discuss these factors in detail:  

1. Cost Prohibitive for Small to Medium-Sized Organizations:  

One of the primary concerns for organizations is the cost associated with Tableau. The pricing structure of Tableau can be expensive, especially for small businesses or organizations with limited budgets. 

2. Complex Interface for Non-Technical Users:  

Tableau’s interface can be complex for users who are not well-versed in data visualization or analysis. This complexity may limit the ability of less tech-savvy individuals to leverage the tool effectively. 

3. Limited Collaboration Features: Not a Go to tool for teamwork:  

Though Tableau provides some collaboration capabilities such as sharing dashboards with others, it has certain limitations when it comes to real-time collaboration and simultaneous editing by multiple users. Organizations requiring extensive teamwork and collaborative data analysis might seek alternative tools that offer more robust collaboration features. 

4. Data Source Connectivity:  

Tableau supports Less than 100 data connectors whereas Business intelligence tools available in the market offer more. There are instances where specific connectors required by an organization are not available within Tableau's ecosystem.  

5. Growing Data Affects Performance:  

Large enterprises dealing with vast volumes of data may encounter scalability challenges with Tableau. As datasets grow larger and more complex, performance issues such as slow loading times or difficulties handling massive datasets can arise. 

Let us discuss the top 7 business intelligence software that are considered the best alternatives for Tableau. In this section, we will discuss their Pros, Cons, and the pricing plans offered.

Top 7 Business Intelligence And Data Visualization Tools

1. Sprinkle Data

sprinkle data platform

SprinkleData is a low-code business intelligence platform that offers several features to help businesses analyze and visualize their data effectively. With its advanced analytical features that facilitate data exploration with just a click to its seamless data integration, it is a one-stop solution for all businesses to derive meaningful insights from their data.  

Pros of Sprinkle Data

  • It offers a flexible and scalable modeling layer that enables users to define relationships between datasets, create calculations and metrics, and build complex analytical models. 
  • The BI platform offers a range of visualization options, including charts, graphs, and interactive dashboards, enabling users to gain insights from their data through visual representations. 
  • Sprinkle Data has an intuitive interface that makes it easy for both technical and non-technical users to navigate and utilize its features. 
  • The platform can handle large volumes of data without compromising performance or speed, making it suitable for enterprises with extensive datasets. 
  • Sprinkle Data prioritizes data security by implementing encryption protocols and access controls to ensure the protection of sensitive information. 
  • With Sprinkle Data drill-down and breakout features, users can easily spot trends in data without the need for extensive coding. 
  • It offers real-time data processing features by setting up data refreshes in a given interval of time ensuring access to the latest information without manual intervention

 Cons of Sprinkle Data: 

  • Some advanced features may require extra attention for less experienced users who are not familiar with complex analytical techniques. 
  • More features can be introduced in the dashboards to make it customizable according to different user needs 


sprinkle data pricing plan

2. Power BI:  

Microsoft Power BI : Business intelligence platform

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Power BI is a powerful business intelligence tool developed by Microsoft that enables users to create interactive visualizations and reports from multiple data sources. It is one of the most used BI tools in the market and almost every industry uses it. It allows users to connect and consolidate data from multiple sources

Pros of Power BI: 

  • Power BI has an intuitive easy-to-use user interface that enables non-technical users to create visualization with extensive coding knowledge. 
  • Power BI offers advanced analytics features like forecasting, clustering, sentiment analysis, and natural language processing. 
  • It facilitates easy sharing and collaboration on the dashboard among users through secure channels. 
  • It has seamless integration with other Microsoft products.  
  • Power BI is considered to be scalable as it can handle large datasets without affecting performance.  

Cons of Power BI: 

  • It has limited customization options compared to other data visualization solutions in the market.  
  • It is heavily dependent on other Microsoft tools and services, limiting integration possibilities for users outside the Microsoft ecosystem.  
  • It has a steep learning curve, especially for complex data modeling features such as DAX. 


Power BI pricing plan

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3. QlikView 

Qlikview dashboard

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QlikView is a powerful business intelligence (BI) platform that offers a wide range of features for data visualization, analysis, and reporting. QlikView has self-service BI capabilities, that enable users to access and analyze data independently without relying on IT teams or data teams thus improving and optimizing decision-making.  

Pros of QlikView:  

  • QlikView's associative model feature enables users to explore multiple dimensions of data simultaneously which promotes ad-hoc analysis in no time. 
  • It offers scalable architecture that can handle large volumes of data efficiently This scalability makes it suitable for organizations with growing datasets needs. 

Cons of QlikView: 

  • Its features may require a significant learning curve for new users to get accustomed to the platform 
  • Its mobile capabilities lack responsiveness and interactivity is not as robust compared to other BI platforms in the space. 
  • Implementing QlikView involves substantial licensing and maintenance costs. It is an expensive BI platform that requires constant maintenance making it unfit for SMEs.  


Qlikview pricing plan

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4. Looker   

Looker dashboard

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Looker is a powerful business intelligence and data analytics tool that offers several features to help organizations make informed decisions. With its extensive integration capabilities, user-friendly interface, and robust data modeling techniques it is one of the most preferred BI solutions in the market.  

Pros of Looker:  

  • The BI platform allows business users to easily navigate through their data, create customized dashboards, and perform ad-hoc analysis on the go. 
  • There are various chart types, maps, tables, and other visual elements available to cater to all business use cases. 
  • Looker integrates with numerous data sources such as SQL Server, PostgreSQL, and BigQuery, making it easy for organizations to connect data from multiple sources into a centralized data warehouse.   
  • Looker provides shared access to reports and dashboards easily across the organization while maintaining control over permissions and security settings. 

 Cons of Looker:  

  • There are limited customization options for data visualization and reporting needs.  
  • It has a costly licensing model making it unfit for small to medium-sized organizations. 
  • Some scalability issues are observed with Looker as the performance of the platform drops as data volumes increase.  


Looker pricing plan

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5. Domo 

Domo dashboard

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Domo is a cloud-based business intelligence and data analytics platform that provides a comprehensive suite of features designed to help businesses gain actionable insights, visualize data, collaborate, and act. With its user-friendly interface and powerful capabilities, Domo aims to simplify the process of analyzing and leveraging data for improved decision-making. 

Pros of Domo:  

  • Domo offers robust data security and data management features such as allowing admin users to define access levels to users and assigning permissions and user roles. 
  • The Realtime data refreshes automatically after a fixed interval and allows users to set up data alerts based on predefined conditions.  
  • The dashboards in Domo are highly customizable with various features catering to all unique business requirements.  
  • It supports advanced analytical capabilities with AI-powered insights.  

Cons of Domo: 

  • It has limited integration capabilities with third-party applications. 
  • Its pricing model is expensive compared with similar business intelligence tools in the space. 
  • The data transformation process is complex and requires additional effort and technical knowledge. 
  • It has a steep learning curve and getting accustomed to the platform, especially for new users requires extensive training. 


Domo pricing plan

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6. Sisense

Sisense Dashboard

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Sisense is a business intelligence (BI) software platform that provides organizations with the tools to analyze and visualize their data. It offers several key features such as advanced analytics, embedded analytics, and a vast variety of data connectors to suit your needs.

Pros of Sisense  

  • The Business Intelligence platform offers powerful visualizations such as interactive dashboards, charts, graphs, and maps to spot trends in data. 
  • It offers a mobile application for both iOS and Android devices, helping users to easily access their dashboards and reports. 
  • It is highly scalable and can easily handle large volumes of data efficiently without compromising performance. 
  • Sisense is a self-service analytics platform that helps users analyze data independently without relying on data teams.  

Cons of Sisense:  

  • It has less variety of pre-built connectors compared with other tools in the market.  
  • There are fewer collaboration features within the platform such as comments which makes it tough when working in a team. 
  • The learning for beginners is steep and requires training to get accustomed to the platform.  


They offer a quotation-based custom pricing model. For more details on pricing you can visit the platform.  

7. Dundas BI  

Dundas BI dashboard

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Dundas BI is a powerful data analytics platform that provides robust capabilities for creating interactive dashboards, and reports while offering features of a self-service analytics platform as well.  

 Pros of Dundas BI: 

  • It is a self-service business intelligence platform that empowers non-technical users to derive meaningful insights from data independently. 
  • The platform has a collaborative environment offering features such as comments and annotations. 
  • Dundas BI is optimized for handling large data sets without affecting the performance of the platform. 
  • Proper training resources, documentation, and forms are available to get accustomed to the platform. 

 Cons of Dundas BI: 

  • Dundas BI follows a traditional software licensing model which may not be cost-effective and suitable for all organizations 
  • It has lack of mobile app development support. 
  • The support for native data connectors is limited which may require development efforts which is time consuming. 
  • The platform lacks advanced analytical features such as forecasting, and clustering as it is more focused on the data visualization part. 


To get full details of the pricing model you can visit their website from here.  

Dundas BI pricing plans

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Quick Comparison Between 7 Top Tableau Alternatives

Tableau Alternatives


There are several alternative data visualization tools available in the market that can be considered as alternatives to Tableau. These tools offer a range of features and functionalities that cater to different user requirements. 

It is important for organizations seeking an alternative to Tableau to consider their specific needs, such as budget constraints, scalability requirements, ease of use, and compatibility with existing systems. Sprinkle Data is one of the best and most reliable business intelligence tool in the market that not only integrates data from multiple sources but also derives meaningful insights from it.

Frequently Asked Questions FAQs- Tableau Alternatives 

What are the best alternatives to Tableau? 

The best alternative to Tableau is Microsoft Power BI and Sprinkle Data. These BI tools offer similar functionality in terms of data visualization and analytics. 

What is Google's tool similar to Tableau? 

Google's tool similar to Tableau is Google Data Studio. Data Studio allows users to create visually appealing reports and dashboards using a drag-and-drop interface.

Which is better Powerbi or Tableau? 

The choice between Power BI and Tableau depends on specific requirements and preferences. Both tools have their strengths - Power BI integrates seamlessly with other Microsoft products, while Tableau offers more advanced data connectivity options and has a larger user community for support.

Why is Tableau so expensive? 

Tableau can be considered expensive due to its robust features, scalability, and reputation as one of the leading data visualization tools in the market.

Can I get Tableau for free? 

Yes, Tableau offers a free version called Tableau Public. This version allows users to create interactive visualizations and share them publicly online.

Is Tableau still in demand? 

Yes, Tableau is in high demand in the business intelligence and data analytics market. Its user-friendly interface, powerful visualization capabilities, and ability to handle large datasets make it a popular choice among organizations for data analysis and reporting. 

How much does 1 Tableau license cost? 

The cost of a Tableau license can vary depending on the specific edition and deployment options chosen. The price for a single Tableau Desktop license starts at $70 per month or $840 per year.

Who owns Tableau? 

Tableau Software was acquired by Salesforce in 2019. Salesforce is a leading cloud-based customer relationship management (CRM) platform provider. 

Which Tableau product is free? 

Tableau offers a free product called "Tableau Public." in which users can create interactive visualizations and publish them on the web for public access.

Is Tableau free for students? 

Yes, Tableau provides free licenses for students through its academic program called "Tableau for Students." This program allows eligible students to access full versions of Tableau Desktop and Tableau Prep Builder for one year at no cost.

Written by
Rupal Sharma


7 Best Tableau Alternatives in the Market